The BH Group headquartered in Spain started as a steel manufacturing company over 100 years ago. BH has evolved to a premiere international manufacturing leader in a variety of global industries; ranging from cutting-edge fitness equipment and high end bicycles to solar panels and complete garage storage solutions. We have affiliate operations in North America, Spain, Mexico, Asia, UK, Portugal and Deutschland. 

BH North America is a multi-faceted company within the BH Group and is the fastest growing commercial fitness equipment manufacturer in the U.S. Our industry experience has led us to create a wide range of award-winning products with a focus on innovation, quality, selection and value pricing. We encompass the brands BH Fitness, Bladez Fitness, Ion Fitness, Ulti-MATE Garage, Ulti-MATE Pro and Ulti-MATE Storage.

BH Fitness® was created in 1969 in response to a growing demand for quality fitness equipment. Today BH Fitness exports to 5 continents and over 65 countries, providing equipment to meet a spectrum of customer needs, from the causal exerciser to elite athlete.  Producing strength, cardio and vibration equipment, we are a top brand of consumer fitness in America and Europe, and served as the official equipment sponsor of The Biggest Loser® UK and BH Bikes, a Tour de France® team sponsor, held the yellow jersey for eight stages in 2009 - notably become one of the most respected cycling brands in the world.

Our products are used by the finest health clubs, top rated hotels, military, police and multi-housing residents in the world.  BH fitness equipment has also been used by professional athletes, Olympians, fitness enthusiasts, personal trainers and physical rehabilitation centers.

BH Fitness is one of the few fitness equipment companies to be certified in accordance with the ISO 9001 standards. Our quality assurance team combined with top notch research & development showcases the commitment at BH Fitness to aggressively implement the process of continuous improvement.  We focus on quality and leading-edge technology with our fitness equipment to further propel athletes and fitness enthusiasts to perform at optimum levels. BH product innovations include; Performance Arc, Plug +Run and Active Flex. Additionally, BH Fitness is leading the way with green fitness "Powered by You" products and Motivational Entertainment technology; offering many models with integrated, touch-sensitive LCD TV screens.

Bladez Fitness® and Ion Fitness® were created in 1999 to offer affordable fitness solutions to customers who want to stretch their dollars while purchasing quality equipment. The value of our products is second to none, and the variety of treadmills, ellipticals, vibration platforms, recumbent, upright and stationary bikes ensures there is a product to serve every consumer need.  Loaded with features including space-saving folding designs, Plug & Run and QuickFit technology, heart rate monitoring, the Safe Drop lowering system, heavy-duty motors and frames, LCD displays and multi-statistic windows, and optional fully-integrated TV screens, the Bladez Fitness and Ion Fitness brands are quickly becoming a consumer favorite.  

BH Furniture is an award-winning product and first class manufacturer of RTA (Ready to Assemble) modular furniture, operating under the brands; Ulti-MATE Garage, Ulti-MATE Garage Pro, and Ulti-MATE Storage. We are a leader in home storage and organization; focusing on garage storage and general organization. We operate a 2-million square foot manufacturing facility, ensuring consistently high product quality control and pricing advantages that other manufacturer's can't meet.  With a unique mix of products and targeted consumer price points, BH Furniture reaches a broad base with mass merchants and on-line retailers.

As the North American arm of The BH Group, BH North America is proud to continue to create contemporary, ground-breaking products that inspire, improve quality of life, and have a positive change on the way people live.

MISSION STATEMENT: To provide life improving products through profitable operations.

VISION STATEMENT: To be a world-class provider of fitness, wellness and furniture products with industry leading operations and customer service.