BH Company History

In 1909, BH S.A. company was formed and began as a steel products manufacturer in northern Spain.  The name BH is derived from Beistegui Hermanos which is Spanish for Beistegui Brothers.  Beginning in 1919, the Beistegui brothers began applying their steel industry experience to pedal bicycles, thus beginning a long history in health and fitness.
Today, the BH Group is a multi-faceted global brand with facilities located worldwide and remains committed to quality and leading-edge technology.  Industries in which BH is a leader include bicycles, solar energy and fitness products.

The BH Fitness division was created in the 1960s to respond to a growing demand for quality fitness equipment and now exports to more than 65 countries throughout all five continents.   BH Fitness focuses on providing quality, leading-edge technology for the complete spectrum of customer needs, from the causal exercise enthusiast to the 24 hour a day health club.   Combined with certified ISO 9001 facilities, dedicated quality assurance and innovative research & development teams - BH Fitness continues to be an industry leader focused on continuous improvement and exceeding expectations.

  • 1909 Beistegui Hermanos S.A. company was founded, more commonly known as BH, initially dedicated to the weapons industry

  • 1919 With the end of First World War and having gained significant experience in steel treatments, BH refocused their manufacturing know-how to bicycles

  • 1975 The first exercise machines are produced, specifically static exercise bicycles.

  • 1980: BH becomes the first company to introduce a vibrating exercise bicycle (“Vibrocycle”)

  • 1985 The company Exercycle S.A. is formed with the aim of centering production on the growing demand for home exercise equipment. The company began as an independent factory with its sights set on exports

  • 1987: BH becomes the first company to introduce the electronic monitor on its products for Europe

  • 1988: Introduction of a new adjustable hydraulic system for rowing machines

  • 1990: BH becomes the first company with displays that provide simultaneous readouts of basic functions (distance, calories burned, time, speed)

  • 1992: BH introduces the world’s first home exercise bicycle with a magnetic braking system

  • 1995: BH introduces the use of aluminum for home products

  • 1996: BH manufactures the first European Spinning Bike

  • 1997: BH uses an AC motor with variable speed control for professional treadmills, providing greater reliability

  • 2006 Taiwan BH Asia Ltd. is formed to cover the Pacific Rim markets including Japan, Korea, Taiwan, Hong Kong, and Australia

  • 2007 Bladez is acquired and becomes BH North America